General conditions of sale Annerud Media AB

1.

Scope of application

These terms and conditions concern all products and services produced and sold by

Annerud Media AB (hereafter ‘Annerud Media’) Org. nr. 559209-8163, Kungsbacka, Sweden.

These terms apply between Annerud Media and those individuals who purchase any

products and services (hereinafter ‘customers’). The general terms and applications that

apply universally unless otherwise specified are contained in chapter 2 of these terms and

conditions. Chapter 3 contains specific rules concerning the Performance School, chapter 4

contains the specific rules for The Zone Academy and chapter 5 contains specific rules for

The Zone Mastery.

2.

General terms and conditions

2.1 Scope of application

These general terms and conditions apply to all products and services sold by Annerud

Media unless otherwise noted in the terms for specific products and services.

2.2 Sale procedure

Annerud Media offers the products and services for sale on its website or through other

electronic means. Customers will there be able to purchase the products and services

through a secure payment gateway. Once payment has been rightfully rendered the

customer will receive an e-mail within 24 hours containing the information required to

obtain access to the purchased materials.

Customers may be offered the chance to pay for products and services through a payment

plan instead of a one-time payment. If customers agree to purchase products or services

through a payment plan then subsequent payments will be automatically deducted at the

designated times. If a payment does not go through for some reason the payment system

will attempt to make the payment three times, in the next few days. If the third payment

attempt fails, Annerud Media reserves the right to terminate the customer’s access to

purchased products and services.

In the event of a failure by a customer to render payment on a payment plan at any point

they are still obligated to complete the payment plan in full as agreed upon.

2.3 Intellectual property

Annerud Media is the exclusive owner and rights holder to all materials contained in,

provided or accessible through purchase of any and all products and services sold by the

company, including videos, sound files, documents, photographs, text and any other

material, in whatever form it may be, both under Icelandic and Swedish law and under

international law. It is strictly forbidden, except with the written consent of Annerud Media

to copy, display, publish, distribute or share access to the products and services, or any of

their materials, whether fully or in part. Any unlawful use of Annerud Media’s Intellectual

Property and copyright contained or provided as a part of its products and services is a

criminal offence and can lead to liability for damages and injunctive relief under both

national and international law.

2.4 Violations of these terms

If a customer violates these terms and conditions Annerud Media may choose to close the

customer’s access to their purchased materials or to discontinue providing access to

services and products at Annerud Media’s discretion. Annerud Media is authorised to

terminate the agreement for the customer’s access to its products and services without

notice if the customer commits a serious violation against these terms as determined by

Annerud Media.

2.5 Liability disclaimer

The products and services provided by Annerud Media are produced for the purpose of

providing customers access to advice and suggestions on how they may better achieve

success in sports and other athletic activity. If customers choose to follow the advice and

suggestions provided in the products and services during physical training, competitions or

other physical activities they do so at their own responsibility. Annerud Media and Ásdís

Hjálmsdóttir Annerud (hereinafter Ásdís) do not and will not in any way be held liable for

any possible damage or losses customers may sustain as a result of following the

suggestions or advice provided by the products and services.

In addition, Annerud Media cannot in any way guarantee, ensure or be held liable for

customers not achieving desired results or improvements that they may have hoped for,

and neither Annerud Media nor Ásdís can in any way be held to liable for any perceived

damages in the event of customers not achieving the results they had been hoping for.

3.

Terms and conditions for Performance School

Performance School is an eight week online course which consists of eight modules, each

module consists of videos, sound file and assignments in PDF format. The author of the

course material and its administrator is Ásdís. The customers who purchase the course will

be sent a link and log-in information within 24 hours of the time of their purchase.When a customer logs in they will obtain access to the first module. Each week customers

will then be given access to a new module and receive an e-mail notifying them that a new

module has been unlocked. Thus it will take seven weeks to obtain access to the entire

course from the time a customer purchases access to it. After a customer has obtained

access to the entire course they will continue to enjoy that access. Those who have at some

point purchased access to the course will obtain access to all upgrades and additional

material.

If a customer is dissatisfied with their purchase of the course, they are entitled to a full

refund without any conditions within the first two weeks (14 days) after payment has been

received.

4.

Terms and conditions for The Zone Academy

The Zone Academy is a subscription membership that provides access to various materials

and information intended for athletes looking to improve the mental aspect of their training

and sport performance. For a subscription fee, paid either monthly or every six months,

members with an active subscription can access exclusive material and coaching. These

exclusives include additional videos, audio files, documents and live coaching sessions with

Ásdís Hjálmsdóttir Annerud.

Payment for membership is either made monthly, annually or every six months through customers’

credit cards and payments are automatically made at the designated time of payment. If a

payment does not go through for some reason the payment system will attempt to make

the payment three times, in the next few days. If the third payment attempt fails, Annerud

Media reserves the right to terminate the customer’s access to the membership.

Customers who pay for an annual or a six-month subscription and are dissatisfied with their purchase of

the membership, are entitled to a full refund without any conditions within the first two

weeks (14 days) after the first payment has been received.

5.

Terms and conditions for The Zone Mastery

The Zone Mastery is a three-month coaching program that provides access to various

materials and information intended for athletes looking to improve the mental aspect of

their training and sport performance. Customers can either pay for the coaching program in

full or split the payment into three monthly instalments. Included in the coaching program,

for the three months it lasts, is a subscription to The Zone Academy, access to Performance

School, and private sessions with Ásdís Hjálmsdóttir Annerud.

Payment for the coaching program is either made in full or in three monthly instalments

through customers’ credit cards and payments are automatically made at the designated

time of payment. If a payment does not go through for some reason the payment system

will attempt to make the payment three times, in the next few days. If the third payment

attempt fails, Annerud Media reserves the right to terminate the customer’s access to the

coaching program.If the customer is dissatisfied with their purchase of the coaching program, they are entitled to a full refund without any conditions within the first two weeks (14 days) after the first

payment has been received.